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Greg Rosner, founder of PitchKitchen

The Fractional Operator's Working Group

Claude Training for Fractional Executives

A weekly working group for fractional CMOs, CROs, CFOs, and COOs who use Claude across their clients and want to get a hell of a lot more out of it.

Reserve your seat at the next free workshop →

Show up. See if it's your room. No commitment.

Most fractionals are stuck at chat.

You're a fractional executive. You run 3, 5, maybe 8 clients. Every one needs something different. Every one thinks they're your only client.

You're using Claude. Maybe ChatGPT too. It helps. But you know there's a version of this where Claude isn't just answering questions, it's actually doing the work. Drafting the board memo. Loading the client's voice. Holding the strategic context so you don't have to.

You haven't built that yet. Most fractionals haven't. Not because they're behind, because nobody's shown them how.

I run a small group of fractional operators who are figuring this out together. Once a week, 75 minutes. I open with what I've built. Then we pass the mic. Real client problems, real Claude setups, real working sessions. No theory.

Reserve your seat at the next free workshop →

Show up. See if it's your room. No commitment.

Who this is for

  • Fractional executives running multiple B2B clients.
  • Already using Claude or ChatGPT in your work.
  • Tired of figuring it out alone.

Who this is NOT for

  • People who want a beginner course on AI.
  • People who want certifications or curriculum.
  • People who want to watch, not show up.

What you get

Weekly live session

75 minutes. Recorded if you can't make it.

Slack community

Fractional operators between sessions.

Template library

Grows every week. Claude Projects, Custom GPTs, prompts, agents.

Direct access to me

In Slack between sessions.

1 practical foundation + 12 mindset shifts

Each one is a piece of scar tissue from my own work. I'll write up each in detail and we'll work through them in sessions. The point isn't the list. The point is what happens when a room of fractional operators starts building on top of it together.

Paper-collage illustration for: Configure your Claude stack
01 Practical foundation

Configure your Claude stack

Foundation session. We set up Claude Code, Claude as coworker, Claude Dispatch, and Claude Design side-by-side. Homework: by the next session you'll have at least one client's stack configured end-to-end and running.

Paper-collage illustration for: Ask AI First
02

Ask AI First

In session: timed exercises solving real client problems, AI-first. Homework: log every default-to-Google moment this week and bring the misses back to the room.

Paper-collage illustration for: Skepticism by default
03

Skepticism by default

In session: we audit each other's AI outputs for hallucination and drift in real time. Homework: take one piece of AI work you've shipped recently and hunt the lie.

Paper-collage illustration for: Context is everything
04

Context is everything

In session: we load one client's full strategic context into a Claude Project live, then watch the output change in front of you. Homework: build a real context pack for one client by next week.

Paper-collage illustration for: Always ask for clarifying questions and rationale
05

Always ask for clarifying questions and rationale

In session: we rewrite each other's first-draft prompts to force clarifying questions plus rationale. Homework: bring three of your trickiest situations next time. We solve them in the room.

Paper-collage illustration for: Lead with the goal
06

Lead with the goal

In session: we reverse-engineer five real client deliverables backwards from outcome. Homework: write the goal-first version of next week's biggest task before you start working on it.

Paper-collage illustration for: Treat AI like a new hire
07

Treat AI like a new hire

In session: we role-play giving feedback to AI the way you'd coach a new VP. Homework: hold a 'manager 1:1' with one of your AI agents this week and bring what changed.

Paper-collage illustration for: Clone your own thinking
08

Clone your own thinking

In session: we extract your decision-making patterns and load them into a Claude Project live in the room. Homework: ship one Project that thinks like you on one specific domain.

Paper-collage illustration for: Build AI feedback loops
09

Build AI feedback loops

In session: we wire a draft → grade → quality-check loop together in real time. Homework: install one feedback loop on the work you do most often. Measure the time saved.

Paper-collage illustration for: Document what you repeat
10

Document what you repeat

In session: each person brings three weekly processes. We turn them into Claude-runnable SOPs live. Homework: install the SOPs and use them all week.

Paper-collage illustration for: Productive with AI agents
11

Productive with AI agents

In session: we design a three-agent orchestration for one of your clients live. Homework: ship a v1 of the multi-agent system before the next session.

Paper-collage illustration for: Cross the chasm
12

Cross the chasm

In session: we connect Claude to one of your real tools (Gmail, Drive, Canva, Airtable) in real time. Homework: ship one end-to-end automation that actually DOES the work, not just suggests it.

Paper-collage illustration for: Amplify what you already do
13

Amplify what you already do

In session: we identify the highest-leverage thing you already do well and design AI amplification around it. Homework: ship the amplifier this week and report the lift back to the group.

Hat tip to Sabrina Romanov, whose list of AI working principles got me building the fractional operator version of this.

Reserve your seat at the next free workshop →

Show up. See if it's your room. No commitment.

Who I am

Greg Rosner, founder of PitchKitchen.

60 years old. Four kids, youngest still in diapers.

PitchKitchen is a 7-figure consultancy. Over $1M in revenue. Run solo, no team. Open Kitchen is the operating model that makes it possible.

I run 3 to 7 client engagements at a time. Every client has named AI agents trained on their strategic narrative and voice. Those agents spin up websites, landing pages, sales enablement... the deliverables a marketing agency used to charge $50K for and take 90 days to ship.

I have a mission command center of seven full-time AI agents running 24/7. They have names: Tara, Sara, June, Bob, Spike, Gary, and Cleo. I built the whole thing myself, in a day, without knowing how to code.

Open Kitchen is built on a thesis. AI has collapsed the deliverable layer of marketing. The thinking still matters. The HTML doesn't.

I've got 300+ CEOs of work behind me. Scars from trying to build my own version of Claude (security nightmare, burns tokens, has to be babysat). I crossed the chasm and came back with the map.

I'm not an AI guru. I'm an operator who built the thing and wants to show other operators how to build their own version.

Greg Rosner, seated portrait

Why I'm doing this

I'm doing this for two reasons. One is the pull. One is the warning.

The pull. I've seen what's possible on the other side of the chasm. Running a practice that used to require a team of 10 with 7-figure overhead, running it solo with agents. That's not theoretical. That's my day. Other operators deserve to see this.

The warning. Fractional executives who don't get into the messy middle of working with AI are going to get left behind. Companies are going to start expecting AI-leveraged operators in the next 12 to 18 months. The fractionals who can't show up with that leverage are going to lose engagements to the ones who can.

I'm part Pied Piper, part Chicken Little on this. I don't know which one I am on any given day. Both feel true.

I'm building this group because I want other fractionals and operators in the room. Not as students. As peers who get into the mess together and figure out what the next version of this work looks like.

Greg Rosner at sunset
Greg with his wife Polina in Rome

When you're ready to lock in

$50/month charter pricing for the first 25 paying members. Locked for life.

For now, the workshops are free. Show up to a few. See if it's your room. When you're ready to commit, lock in charter pricing before the 25 seats fill ... after that, it's $100/month.

Cancel anytime, no notice required. Monthly billing. No annual lock-in. No tiers. Just one membership.

Reserve your seat at the next free workshop →

Free workshops every week. Show up, see if it's for you. When you're ready to lock in the $50/month charter rate, just let me know. Cancel anytime once you've joined ... no questions asked, no notice period.

Fractional operators figuring out AI together. That's the whole thing.